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Quickly becoming the third most popular city with tourists in Colombia (after Cartagena and Bogotá), Medellín feels like a city twice its size. Situated in a narrow valley, the city’s skyline reaches up against a backdrop of jagged peaks in every direction. Its wonderful climate gives the city its nickname “the City of Eternal Spring”.


Medellín, Colombia’s second largest city has in the past 20 years transformed into a leader in developing a more inclusive, sustainable and creative place to live. The city has come together, planned and more importantly, implemented projects using social urbanism, city branding and informal settlements. With a renowned leadership in finance, banking, services, politics, art, culture, communications, fashion, and entertainment industries, the city is a true development axis.


The paisas, as the people from this region of the country are called, have earned a reputation as enterprising and visionary people. For years Medellín had a tarnished reputation, but has now risen above this "Mala Fama" (bad reputation) and is now one of most exciting cities in South America. Its growth has been impressive over the past ten years, and the advance in the security situation has been such that Medellín is now regarded as one of the safest cities in South America.

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